![Black Friday Marketing: A Marketer's Crash Course [2022 Edition]](/files/images/blogs/71/918/black-friday-marketing-title.webp?w=616&h=308&s=fit&f=png)
Any retail owner or executive worth their salt will tell you that Black Friday — and the surrounding holiday season — is perhaps the most opportune time of the year to spur...
January 31, 2022 (10 min read)
Core dna insights - Page 9 of 18
Agency Growth in 2021 was characterised by the movement of agencies into more revenue driven services to assist customers with conversion, development of content
January 25, 2022 (10 min read)
Over the past fortnight, we’ve been blogging our three part series on generating shareable content on a frugal budget. In Part One we covered off the best ways to hack free...
January 24, 2022 (7 min read)
Content marketing in 2021 was characterized by swift changes in strategy and how quickly brands could adapt. In 2022, that adaptability could prove to be just as relevant....
January 10, 2022 (10 min read)
The World Economic Forum has stated that we are on “the brink” of the Fourth Industrial Revolution. This transformation will be unlike anything that we’ve experienced. There...
December 21, 2021 (4 min read)
How Ascedia and Core dna helped nutritional supplement giant, Standard Process, rewrite the way they engaged with their customers.
December 08, 2021 (10 min read)
If you haven’t noticed, the world of commerce has changed drastically over the past few decades - and even the past few years. It wasn’t all that long ago that consumers in...
November 03, 2021 (22 min read)
You’re using some form of content to attract leads to your business, right? You stress over creating exceptional content that your audience will devour in a heartbeat and...
November 02, 2021 (8 min read)
It’s reasonable to think that the partnership between eCommerce software vendors and their partners would be based on mutual benefit, growth, freedom, and of course, the...
November 01, 2021 (4 min read)
Congratulations, you made it into an era where it’s perfectly acceptable to have full-blown conversation with an inanimate object and expect a response. We live in...
October 30, 2021 (6 min read)
Content, content, content. It’s all about creating content, which is why we’re all pretty much drowning in it right now. Over the last decade or so, we’ve experienced an...
October 26, 2021 (13 min read)
The right content management system can be a huge asset to your eCommerce business. Here are some examples of functionality to look for in a CMS for your online retail...
October 26, 2021 (5 min read)
As the spearhead of the marketing team, a CMO can make or break a company. But as we edge towards 2021, the position of CMO is becoming an increasingly vulnerable one. In...
October 26, 2021 (9 min read)
There’s an old saying: “the Cobbler’s children have no shoes”. It’s in reference to a Cobbler who is so busy making and mending the shoes of his clients, that he doesn’t have...
October 24, 2021 (5 min read)
The rise of the API economy represents a seismic shift in the way eCommerce businesses operate today. Yet surprisingly few people know what APIs are (they sound complicated,...
October 23, 2021 (7 min read)
Would you like to write a blog post today and receive traffic from it for years? How about a lead magnet or video or infographic that keeps getting you leads 2 years after...
October 19, 2021 (15 min read)
The concept of traditional content personalization is simple: A brand collects customer data (like age, location, and past product purchases), and uses it to segment its...
October 19, 2021 (9 min read)
Are you looking to get more customers? Sam Saltis , CEO and Founder of Core dna, recently sat down with Jason Quey of Growth Ramp to share how Core dna got our first 1,000...
October 17, 2021 (1 min read)
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