A B2B commerce platform that adapts
to your business logic
Core dna doesn’t force you into someone else’s model.
We digitize your B2B workflows, from contract pricing to
payment terms to reordering logic, using a low-code
platform that scales with your operations.
Trusted by
Client Words
“One Team, Seven Brands, Zero Rebuilds”
When RANDYS Worldwide started with Core dna, they had one brand. As they grew, acquiring companies and launching new product lines, we simply duplicated their structure across seven distinct storefronts, all managed under one platform.
- Shared product catalog across all brands
- Unique pricing and customer rules per brand
- Unified team access, workflows, and design
- 4x revenue growth after rollout
"We didn’t have to start from scratch every time. Core dna gave us the architecture to grow fast and stay in control."
James Campbell-Harris
eCommerce manager
Not your traditional
B2B platform
Most B2B commerce platforms offer a storefront and a portal. That’s not enough. Core dna supports the way your B2B business actually works:
- Net payment terms (30, 60, or custom days)
- Contract-based or customer-specific pricing
- Dynamic quote generation and approval workflows
- Credit account management and reordering logic
- Digitizes your existing processes
Built for B2B complexity,
not against it
We don’t think your team should be burdened with complex tech to get what you need. With Core dna’s low-code, modular B2B platform, you can:
- Recreate complex offline workflows: quotes, contracts, terms, reorders, digitally
- Spin up new branded portals without rebuilding from scratch
- Automate every step: quote → approval → invoice → fulfillment
- Integrate directly with your ERP, CRM, WMS, and PIM systems
- Launch fast with minimal developer involvement
Built-in flexibility, zero platform chaos
Whether you’re a manufacturer, distributor, or large-scale supplier, B2B commerce isn’t just about listing products, with Core dna you get:
- Customer-specific catalogs and contract-based pricing
- Region-based tax rules, currencies, and compliance
- Quote-to-order workflows and flexible payment terms
- Multi-brand and multi-site management under one platform
- Role-based approvals and internal team hierarchies
- Centralized control with localized flexibility
What to Look for in a B2B Commerce Platform
Looking to bring more structure to your B2B operations? This guide walks through the key features and processes that matter most when building or upgrading a B2B commerce platform.
We power complex B2B commerce
Customized workflows. Smarter commerce. Less overhead.
Custom Pricing & Payment Terms
Set pricing by customer, region, contract, or volume, and support net 30, net 60, or credit-based payments
Quote & Invoice Workflows
Generate quotes dynamically and convert them into invoices and orders without leaving the system.
Self-Service
B2B Portals
Let B2B buyers reorder, view transaction history, manage credits, and update account details on their own terms.
Low-Code Orchestration
Launch automations, set conditional logic, and integrate with your stack using flexible hooks, no heavy dev lift required.
The 3 pillars of B2B commerce success
Commerce logic
Support complex pricing models, quoting workflows, and payment terms, without the manual overhead. Tailor your B2B setup to match how your business already works.
Systems connectivity
Eliminate silos with real-time integrations to ERP, CRM, WMS, and other essential tools. Your data flows freely, your teams stay aligned, and your operations run smarter.
Operational control
Manage multiple brands, product lines, and global markets from one central platform. Automate tasks, route approvals, and personalize experiences, without dev bottlenecks.
Compare the difference in B2B platforms
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| Inventory Visibility & Backorder Logic |
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Compare the difference in B2B platforms
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Your B2B commerce growth toolkit
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