Multi-Site Management with Core dna
Core dna offers a powerful multi-site management feature, allowing marketers to control multiple websites from a single, unified platform. This not only simplifies content management but also ensures consistent branding and messaging across all sites managed through Core dna.
How it Works
Using Core dna’s multi-site feature, marketers can create, manage, and deploy diverse websites from a single dashboard. The platform is built on a flexible architecture that supports various domains and brands, streamlining the complex demands of managing numerous web properties.
The system provides centralized control over content and site settings, ensuring that everything from templates to user permissions can be managed efficiently. This feature is essential for maintaining brand integrity and operational consistency as your suite of sites expands.
| Feature | Description |
|---|---|
| Unified Dashboard | Manage all sites from a single interface. |
| Cross-site Content Management | Deploy content across multiple sites easily. |
| Domain Management | Supports multiple domains and sub-domains seamlessly. |
| Permission Control | Customize user roles across various sites. |
| Template Consistency | Ensure unified templates and themes across all sites. |
Practical Use Case
Consider a global retail brand with distinct marketing strategies for different regions—North America, Europe, and Asia. With Core dna’s multi-site management capabilities, the brand can operate distinct regional sites that cater to local preferences while maintaining a global brand identity.
For instance, marketing teams in each region can access localized content and adjust campaigns to local markets without disrupting the global framework. Regional managers can make decisions pertinent to their jurisdictions, such as local promotions and region-specific product launches, under the unified global brand strategy managed through the multi-site feature.
Implementation Example
Upon logging into the Core dna platform, a marketer can access the multi-site dashboard. From this dashboard, they can set up a new domain, apply existing brand templates, and schedule content releases for specific regional sites—all while maintaining consistent brand standards.
The ability to swiftly adapt branding elements and deploy cross-site campaigns empowers marketing teams to react quickly to market changes and customer needs without compromising on the brand’s overarching objectives.