Product Bundles Feature in Core dna
Product bundles allow businesses to sell multiple products together as a single package, usually at a discounted rate, to increase the average order value and improve customer experience. When integrated with Core dna, the Product Bundles feature empowers marketers to effectively manage and market bundled offerings.
How Product Bundles Work in Core dna
Core dna's Product Bundles feature integrates seamlessly with your existing product catalog. As a marketer, you can easily create bundles by selecting individual products from your inventory. This feature supports dynamic bundling, enabling consistent updates to bundles when inventory changes. Additionally, discounts and promotions can be applied specifically to these bundles, allowing you to provide enticing deals to customers without manually adjusting individual product prices.
Key Specifications
| Feature | Description |
|---|---|
| Dynamic Bundling | Automatically updates bundles when product inventory changes. |
| Custom Discounts | Easily apply specific discounts and promotions to bundles. |
| Integration with Product Catalog | Seamless operation with your existing inventory system. |
| Analytics Integration | Track bundle sales performance with Core dna's analytics features. |
Practical Use Case
Imagine a scenario where you are a retailer specializing in electronic goods. During a holiday sale, you want to increase sales of your headphones and chargers. With Core dna Product Bundles, you can create a "Listening Essentials" package that includes a wireless headphone and a portable charger. By setting a bundled price that is attractive to customers, you can entice buyers to purchase more items than they initially planned, thus boosting your sales.
Implementation Example:
- Navigate to the Product Bundle creation section within Core dna's dashboard.
- Select the products you wish to bundle—headphones and portable charger, in this example.
- Set a discounted bundle price that remains competitive.
- Apply a promotional campaign to highlight the bundle across marketing channels.
- Analyze the success through Core dna’s analytics to refine future bundling strategies.