Calendar & events

Calendar & Events Integration with Core dna

Managing events and calendars efficiently is vital for businesses, especially for marketing teams aiming to drive customer engagement and streamline internal processes. The integration of Calendar and Events with Core dna offers a seamless solution to organize, manage, and execute events while keeping your audiences informed and engaged.

Understanding How It Works

Core dna’s platform allows marketers to integrate calendars and events directly into their digital presence. This feature provides tools to create, manage, and display events effortlessly. With Core dna's robust backend system, managing event details, registrations, and attendee information becomes a streamlined process. Marketers can leverage this feature to synchronize events with promotional campaigns, audience engagement, and content calendar planning.

Key Specifications

Practical Use Case

Consider a company organizing a multi-city product launch. By utilizing Core dna's Calendar & Events feature, the marketing team can efficiently plan and manage events across different locations and time zones.

• Event Scheduling: Utilize the calendar feature to determine the best dates for each launch considering local holidays and time preferences.
• Centralized Management: Keep all event details unified and accessible across departments through Core dna's centralized platform. Managers can view and edit event details, synchronize marketing efforts, and ensure that every department is aligned with the launch plan.
• Engagement: Utilize attendee management tools to automate confirmations, send reminders, and provide updates. Connect attendees' calendars directly to the event for better accessibility.
• Post-Event Insights: After the event, leverage reporting tools to analyze attendance metrics, gather feedback, and measure overall engagement to inform future campaigns.

Implementation Example

A marketing team of a tech firm uses Core dna to plan their bi-annual tech conference. Utilizing the platform’s Calendar & Events feature, they create a public-facing event page where interested attendees can RSVP directly. Integration with email campaigns allows them to reach a wider audience and sync event reminders. As the event approaches, the team uses Custom branding to align the event page with the conference theme, offering a cohesive brand experience and building anticipation among attendees.